Awesome book ! I Prefer the hardcover copy.
I was introduced to this book as a student @ Fashion Institute of Design and Merchandising (FIDM). I often referred to this book to enhance my skills in the fashion industry. I currently misplaced this book and my heart is broken. I love this book.
great book
It's a great book.. I will definitley recommend to everyone who wants start your own fashion line...
thoroughly covered material
I used this textbook in a college course called Survey of the Fashion Industry. The text covers all aspects of merchandising, with a strong focus on fashion design (entire chapters on textiles, etc). Good photos and lots of material!
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